论招贴设计中的文字设计

On the Character Design in Poster Design

中文关键词: 招贴  设计  文字设计

英文关键词: poster  design  character design

中文摘要:

      分析了作为招贴设计中重要组成部分的文字设计，论述了文字除了能够在海报的设计中表达意向美之外，其创意设计也越来越受到平面设计师的重视，而且在招贴设计中文字设计得好与坏，往往直接影响着招贴版面的整体视觉效果的传达。在此基础上，就招贴设计中的文字设计进行解读，提出了当前海报设计应以全新的视角和灵感对文字加以设计运

英文摘要:

      It analyzed the character design as a very important factor in the poster design，discussed the expression of beauty in the poster design.Graphic designer paid more and more attention on creative design.and the design language in poster design often directly affected the communication of the overall visual effects of poster layout.Based on this，it interpreted the character design in poster design，put forward the new perspective and inspiration should be applied to modern poster design.