产品体验视角下的汽车造型评价研究

The Automobile Modeling Evaluation from the Perspective of Product Experience

中文关键词: 体验  汽车造型评价  认知  情感  行为  TOPSIS多属性决策方法

英文关键词: experience  automobile modeling evaluation  cognition  emotion  behavior  TOPSIS multi-attribute decision making method

中文摘要:

      目的 从体验角度探讨汽车造型评价。方法 在前人研究的基础上， 提出了体验视角下的多层次汽车造型评价模型， 并将此模型与TOPSIS数学决策方法结合起来， 共同构成了一种产品体验视角下的汽车造型设计评价方法。结论 该方法从体验角度融合了感性方法和理性方法， 形成了一套可操作的体验评价流程， 并最终进行了实验验证。该方法已应用在了基于进化算法的计算机辅助生成汽车造型设计中， 并发挥了重大作用， 此方法亦可独立应用于其他工业设计产品造型评价中。

英文摘要:

      Objective In order to investigate the automobile modeling evaluation from the perspective of experience Methods On the basis of previous studies，it proposed the multi-level automobile modeling evaluation model，and combined this model and the TOPSIS mathematics method， constituted an automobile modeling design evaluation method under the perspective of product experience. Conclusion This method combined inductive method and rational method from the perspective of experience，formed a set of operational experience evaluation process，and finally verified by experiments.The results has been used in the computer aided generation of automobile modeling design based on evolutionary algorithm， and has played a major role， this method can also be applied to the evaluation of other products in industrial design.