基于人物角色法的上海中产家庭儿童家具研究

Kids Furniture in Shanghai Middle-Class Family Based on Persona

中文关键词: 人物角色  儿童家具设计  中产家庭  用户研究

英文关键词: persona  kids furniture design  middle-class family  user research

中文摘要:

      目的 引入用户体验设计的方法即人物角色法， 对上海中产家庭儿童家具进行设计调研和设计开发。方法 以人种志方法采集真实用户的家庭数据， 分析出多用户的需求、 目标、 行为、 观点等。结论 综合考虑了家庭结构、 环境因素、 教育观念等诸多因素对儿童家具设计的影响， 以人物角色法构建出了4种多用户的儿童家具用户细分模型， 并提供了相应的儿童家具设计导则。

英文摘要:

      The methods of user experience design that is persona are introduced to design investigate and develop for kids furniture in Shanghai middle-class family.The needs， purpose， behavior and viewpoints of multi-users are analyzed based on the collection of family data of real user through Ethnography. With many factors such as family structure， environ? mental factor and educational notion taken into account， it constructs four multi-users kids furniture user segmentation mod? el in terms of persona and accordingly gives suggestions on kids furniture design.