信息图在产品包装设计中的应用

Inforgraphic Application in Product Packaging Design

中文关键词: 信息图  产品包装  设计原则

英文关键词: inforgraphic  product packaging  design principle

中文摘要:

      目的 得到信息图在产品包装设计中的一般原则。方法 分析国内外有关信息图在产品包装设计中的应用案例， 指出其在应用范围和信息数据表达上的优势与其设计语言美观和易表达图形逻辑关系的特点。结论 将信息图应用于产品的包装设计中是必然的发展趋势。合理利用展示空间， 正确选择类型与风格， 精心设计图形、 文字、 色彩等视觉要素是信息图在产品包装设计中的一般原则。

英文摘要:

      It summarizes the principles of inforgraphic application in product packaging design.By analyzing several cases of foreign infographic product packaging， it summarizes that infographic can be used widely， information and data can be expressed accurately， graph can be designed beautifully， and logical relation can be expressed easily in product packaging. It is important and necessary to use infographic in product packaging， and the design principles are mainly three aspects: the rational use of exhibition space， the correct selections of different types and styles， and the cleverly design of visual elements with graphics，text and color.