唐代女子头面妆饰设计因子提取及应用

Extraction and Application of Design Factors Contained in the Tang Women's Head and Face Decoration

中文关键词: 唐代女性发饰  唐代女性面妆  设计因子  形状文法  用户感知分析

英文关键词: Tang women's hair ornaments  Tang women's face makeup  design factor  shape grammar  user perceived analysis

中文摘要:

      目的 为了促进优秀传统文化与现代消费品的有机融合，提升目标产品的文化感染力，提出了一种传统文化设计因子的提取与推演方法，并针对“唐代女子头面装饰文化”进行了详细分析。方法 首先，通过层次分析法对其语义、形态因子进一步逐层细分并构建设计因子图谱；其次，通过用户心理意向分析的方法定性分析用户感知，并以此为依据应用形状文法重组设计因子。结果 用具体的设计案例验证了该设计方法及流程的有效性，并选取最佳方案。结论 技术与文化的有机融合是未来设计的发展方向之一，产品想在市场竞争中赢得消费者的青睐，须在满足功能的同时体现一定的人文情怀，即其文化性。

英文摘要:

      In order to promote the organic integration of excellent traditional culture and modern consumer goods, as well as the cultural appeal of target products, a method of extracting and deducing traditional cultural design factors is proposed. In addition, there is a detailed analysis for the Tang Dynasty woman's head-face decoration culture. First, through the analytic of hierarchy process, the semantic and morphological factors are further subdivided and the design factor map is constructed. Secondly, analysis of user-perceived qualitative through the analysis of the user's psychological intention, reorganize design factors according to the analysis for the application of the shape of grammar. The specific design case can prove that verify the validity of the design method and process then select the optimal scheme. The organic integration of technology and culture is one of the future development directions of design. In order to win the favor of consumers products in the market competition need to meet the function and at the same time, they need to reflect a certain human feelings, that is, its culture.