城市轨道列车外观设计中的文化传递与构建

Cultural Transmission and Construction in the Appearance Design of Urban Rail Trains

中文关键词: 城市轨道列车  外观设计  地域文化  传播模式  符号系统

英文关键词: urban rail train  appearance design  regional culture  communication mode  symbolic system

中文摘要:

      目的 研究在城市轨道列车外观设计中地域文化的传达机理及其构建方法。方法 总结我国城轨列车外观设计的技术特征和存在的问题，通过分析典型城市的轨道列车的外观设计，提出注重地域文化表达是产生差异化设计和丰富列车外观内涵的重要途径。将列车外观地域文化视作一种可以传递的信息，引入“香农—韦弗”传播模式解释了列车外观文化的传递过程，结合“罗兰•巴特”符号学的基本理论，构建了列车外观的符号系统。结论 城轨列车地域文化的表达效果取决于设计师对设计规则的掌握，列车外观的符号系统可作为设计过程的理论推导模型，设计师可按照共感觉、联想、文化认同的层级递进关系合理组织设计元素构建列车外观中的地域文化，运用此模型在成都市有轨电车外观设计中进行验证，可为各类制式的城轨列车外观设计提供方法上的参考。

英文摘要:

      The work aims to study the communication mechanism and construction method of regional culture in the appearance design of urban rail train. The technical features and existing problems of the appearance design of urban rail trains in China were summarized. By analyzing the appearance design of the rail train in typical cities, it was proposed that paying attention to regional cultural expression was an important way to produce differentiated design and enrich the connotation of train appearance. With the regional culture of train appearance as a kind of transmissible information, the transmission process of the train appearance culture was explained by introducing the “Shannon-Weaver” communication mode. Then, combined with the basic theory of “Roland Barthes” semiotics, the symbolic system of the train appearance was constructed. The effect of regional culture expression of urban rail train depends on the designer's mastery of the design rules. The symbolic system of train appearance can be used as a theoretical derivation model of the design process. The designer can reasonably organize the design elements to construct the regional culture in the train appearance according to the level progressive relationship of common sense, association and cultural identity. The model is used to verify the appearance design of the tram in Chengdu, and it can provide a reference for the appearance design method of the urban rail train in various formats.