基于用户体验优化的旅游服务无人机设计

Design of Tourism Service Drone Based on User Experience Optimization

中文关键词: 用户体验  旅游  无人机  服务设计

英文关键词: user experience  tourism  drone  service design

中文摘要:

      目的 将旅游业与无人机结合，研究运用在旅游场景中的“无人机＋旅游”新概念模式下的立体化电子导游产品及该产品的用户体验设计。方法 运用调查、访谈、观察的方法，从使用者的心理诉求、行为模型角度，进行用户体验需求分析，构建以功能、造型、安全为主要设计点的设计指南，为最终产品设计方案提供方向。结论 无人机的灵活性和机动性，可取代人工导游引领游客体验景区文化。其三维立体模式的呈现方式，可使地图的导向性更清晰、直观。将无人机与旅游大数据结合，用以帮助用户个性化定制游览路线，并根据各景点的流量及时调整，规避因人流量过大带来的不愉快体验。为降低游客的学习成本，同时为了满足园区内飞行器安全使用要求，简化用户操作方式，减少使用权限。该产品不仅能帮助游客享受到智能出游的便利，而且能够对无人机行业起到一定的促进作用。

英文摘要:

      The work aims to study the 3D electronic tour guide product with the new concept model of “UAV+Tourism” at the tourist site and its user experience design by combining tourism and drone. Survey, interview and observation methods were used to analyze user experience needs from the perspective of users’ psychological appeals and behavioral models. The design guidelines with function, modeling and safety as the main design points were constructed to provide direction for the final product design scheme. Featured by flexibility and maneuverability, the drone can replace the artificial guide to lead the visitors to experience the culture of the scenic spot, and the three-dimensional model is presented to make the orientation more intuitive. The UAV is combined with tourism big data to help users personalize their tour route, and make timely adjustments according to the traffic of each attraction to avoid the unpleasant experience caused by the full population. In order to reduce the learning cost of tourists, and meet the safe use requirements of aircraft in the scenic spot, the user operation mode is simplified and the use right is reduced. The proposed product can not only help the tourists to enjoy the convenience of smart travel, but also promote the drone industry to some extent.