基于分析型KANO模型的3D打印笔设计研究

3D Printing Pen Design Based on the Analytical KANO Model

中文关键词: 分析型KANO模型  3D打印笔  功能需求  共创工作坊  用户满意度

英文关键词: analytical KANO model  3D printing pen  functional requirements  co-creation workshops  customer satisfaction

中文摘要:

      目的 针对3D打印笔市场产品同质化严重的现象，旨在充分挖掘用户需求，并依据用户需求分析的结果对3D打印笔进行改良设计。方法 首先，对市场上现有的3D打印笔进行产品基本功能及使用流程的调研分析，获取初步功能需求;其次，采用共创工作坊的方式对3D打印笔的资深用户及行业内的设计开发人员展开调研，围绕用户特征、产品功能、用户痛点、产品机会点，以及创新设计等进行共创，进一步归纳整理，作为功能需求的补充;最后，根据功能需求点进行KANO问卷调研，基于分析型KANO模型计算每项功能需求的类别，通过分析型KANO模型与传统KANO模型的对比证实了分析型KANO模型的有效性，利用功能质量提升矩阵，并确定最终的设计策略。结果 获得了3D打印笔各项功能需求的属性分类及设计优先级排序，提出针对3D打印笔用户需求的设计策略，完成3D打印笔设计实践与评估。结论 利用共创工作坊的方法完善3D打印笔的功能需求获取，并运用分析型KANO模型对功能属性进行分类和重要性排序，将用户需求转化为设计策略，为今后企业进行同类产品设计研发提供了新的思路与方法。

英文摘要:

      The work aims to fully explore the customer needs and improve the design of the 3D printing pen according to the results of customer needs, to deal with the serious homogeneity of products in the 3D printing pen market. Firstly, existing 3D printing pens on the market were investigated and the basic functions and usage processes of the products were analyzed to obtain the preliminary functional requirements. Secondly, senior users of 3D printing pens and design developers in the industry were invited to participate in a co-creation workshop around user characteristics, product functions, customer pain points, product opportunity points and innovative design, which were further summarized and sorted out as a supplement to functional requirements. Finally, KANO questionnaire research was carried out according to the functional requirements points. The category of each functional requirement was calculated based on the analytical KANO model. Then the effectiveness of the analytical KANO model was verified by the comparing the analytical KANO model with the traditional KANO model. The final design strategies were determined with the functional quality improvement matrix. The attribute classification and design priority of each functional requirement of the 3D printing pen were obtained. The design strategies for user needs of the 3D printing pen were proposed, and the design practice and evaluation were completed. The method of co-creation workshop is used to improve the functional requirements acquisition of the 3D printing pen, and the analytical KANO model is used to classify and rank the functional attributes, so as to translate user needs into design strategies, providing new ideas and methods for enterprises to design and develop similar products in the future.