感质理论视野下紫砂旅行茶具设计策略与实践

Design Strategy and Practice of Purple Clay Traveling Teapot under the Vision of Sensibility Theory

中文关键词: 感质理论  紫砂文化  紫砂旅行茶具  设计策略

英文关键词: sense of quality theory  purple clay culture  purple clay traveling teapot  design strategy

中文摘要:

      目的 当前国内紫砂旅行茶具存在外观同质化严重、文化内涵缺失等问题，基于此将感质理论引入紫砂旅行茶具设计中，唤醒用户与紫砂旅行茶具独特文化属性的深层情感共鸣，实现移动饮茶新体验。方法 根据紫砂艺术与旅行茶具的特性创构紫砂旅行茶具的层次，以传承紫砂文化、重塑饮茶体验、满足用户情感需求为出发点，针对现阶段紫砂旅行茶具设计存在的问题，将感质理论融入其中，从感质产品的文化意象转译、感质传递的饮茶方式创新和感质体验的主客情感共鸣三个层面进行设计策略的探索，最后以《半日闲》紫砂旅行茶具为例进行设计实践，验证其可行性。结论 将感质理论运用于紫砂旅行茶具设计中，有助于优化产品外观，提升功能体验，实现主客情感共鸣，使之成为文化传播与用户情感的纽带，从而唤起用户深层的感质体验，增强紫砂文化的互动性，为宜兴紫砂艺术行业赋能加核。

英文摘要:

      The work aims to improve the current Chinese purple clay traveling teapot with serious homogenization of appearance, lack of cultural connotation and other problems and introduce the sense of quality theory into the design of purple clay traveling teapot based on this, to awaken the deep emotional resonance between users and the unique cultural attributes of purple clay traveling teapot and realize the new experience of mobile tea-drinking. According to the characteristics of purple clay art and traveling teapot, the level of purple clay traveling teapot was created, with the starting point of inheriting purple clay culture, reshaping tea-drinking experience, and meeting users' emotional needs. In view of the problems existing in the design of purple clay traveling teapot at the present stage, the sense of the quality theory was integrated to explore the three levels of design strategy, namely, the translation of the cultural imagery of the sense product, the innovation of tea-drinking way of the sense transmission, and the resonance of the emotion of the host and the guest in the sense of the quality experience. Finally, "Half a Day's Leisure" Purple Clay Traveling Teapot was taken as an example for design practice to verify its feasibility. The application of the sense of quality theory to the design of purple clay traveling teapot helps optimize the product appearance, enhance the functional experience, and realize the emotional resonance of the host and the guest, making it a link between cultural dissemination and user's emotion, so as to arouse the deep sense-quality experience of the user, enhance the interactivity of the purple clay culture, and empower and vitalize the Yixing purple clay art industry.