文旅融合背景下工业遗产文创产品设计研究

Design of Industrial Heritage Cultural and Creative Products under the Background of Integration of Culture and Tourism

中文关键词: 文旅融合  工业遗产  文创产品设计

英文关键词: ^{integration of culture and tourism}  industrial heritage  cultural and creative product design

中文摘要:

      目的 基于文创产品传播传统文化、推动创意经济、增强旅游体验等特性，探索文旅融合背景下工业遗产文创产品的设计原则，从而促进工业遗产的价值传承与活化利用，促进工业遗产转型为文化旅游新址。方法 通过理论研究，引入控制论剖析文旅融合、工业遗产与文创产品相互关系;通过典型案例分析对工业遗产文创产品设计原则进行论证。结果 根据控制论提出文旅融合、工业遗产与文创产品三者关系模型，明确了文创产品设计在“输入-输出”控制系统中的重要作用。结论 工业遗产文创产品设计对工业遗产的文旅融合发展具有显著推动作用。为了更好地发挥文创产品职能，在文创产品设计中应当秉承三项原则:平衡传承与创新，强化文创产品的桥梁作用;注重故事性设计，激发公众的情感与关注度;结合当代社会需求，以设计语言影响公众消费行为。

英文摘要:

      Based on the characteristics of cultural and creative products in spreading traditional culture, promoting creative economy, and enhancing tourism experiences, the work aims to explore the design principles of industrial heritage cultural and creative products under the background of the integration of culture and tourism, so as to promote the value inheritance and revitalization of industrial heritage and facilitate the transformation of industrial heritage into new sites for cultural tourism. Theoretical research was conducted to introduce cybernetics to analyze the interrelationship between the integration of culture and tourism, industrial heritage, and cultural and creative products. Typical case studies were used to demonstrate these design principles. A relationship model among the integration of culture and tourism, industrial heritage, and cultural and creative products was proposed according to cybernetics, clarifying the significant role of cultural and creative product design in the "input-output" control system. The design of cultural and creative products for industrial heritage has a significant driving effect on the integrated development of culture and tourism for industrial heritage. To better fulfill the role of cultural and creative products, three principles should be adhered to in the design process:balancing inheritance and innovation to enhance the bridging role of cultural and creative products, focusing on narrative design to stimulate public emotion and attention and integrating contemporary social demands to influence public consumption behavior through design language.