生成式人工智能辅助下文创设计方法研究综述

Review of Cultural and Creative Design Methods in the Context of Generative Artificial Intelligence Assistance

中文关键词: 生成式人工智能  设计方法  文创设计  研究综述

英文关键词: s of the CHI Conference on Human Factors in Computing Systems (CHI EA '24). New York:ACM, 2024.

中文摘要:

      目的 对生成式人工智能辅助下文创设计方法的研究现状进行梳理与总结，探讨未来生成式人工智能辅助下文创设计方法的趋势。方法 采用文献分析法、比较研究法、案例分析法等作为主要研究方法，通过对文创设计方法和生成式人工智能相关概念分析，相关AI技术之间的功能差异与技术融合的分析，归纳总结生成式人工智能和文创设计方法之间的融合应用与局限，并选取中国知网CNKI数据库与Web of Science核心合集数据库中相关文献作为文献分析来源，对生成式人工智能介入文创设计的前期阶段、加工阶段和全流程3个方面的研究现状进行综述。结果 在厘清生成式人工智能介入文创设计的现状基础上，总结生成式人工智能下文创设计方法3个方面的发展趋势，即文创设计方法的数智化、个性化、集成化。结论 生成式人工智能可为文创设计方法带来具体方式、过程、内容3个方面的质效提升。随着生成式人工智能技术的不断发展，致力于文化服务的设计界亦有望迎来爆炸式创意时代，为文化提供更多创意与未来。

英文摘要:

      The work aims to review and summarize the current state of research on generative artificial intelligence-assisted cultural and creative design methods and discuss the trends in future generative AI-assisted design methods. Literature analysis, comparative research, and case study analysis were adopted as the main research methods. Through the analysis on the functional differences and technological integration between cultural and creative design methods and concepts related to generative AI, the applications and limitations of the integration were summarized. Relevant literature from the CNKI database in China was selected for analysis, covering the early stages of generative AI involvement in cultural and creative design, the processing stage and the entire workflow. Based on clarifying the current state of research on generative AI in cultural and creative design, the trends in three aspects of design methods under generative AI were summarized, namely digitalization, personalization, and integration of cultural and creative design methods. Generative artificial intelligence can enhance the quality and efficiency of cultural and creative design methods in terms of specific methods, processes and content. With the continuous development of generative AI technologies, the design industry serving culture is expected to enter an era of explosive creativity, providing more innovative and futuristic ideas for culture.